Sales Fairy Newsletter

Hi, hello, welcome!

Welcome to Sales Fairy, the newsletter! If you’re new here, Sales Fairy began unofficially on December 23rd last year. I shared an Instagram story showcasing my favourite sales finds, from an unheard of 50% off Loewe Cubi to a beloved Lee Mathews dress slashed by over 75%. Shared on the belief that a gatekept sale was a crime to the sisterhood. My girlfriends were quick to reply ‘nabbed one’ or ‘this is fun - please do more’, and so with their encouragement my new summer hobby formed.

Since then, Sales Fairy has blossomed, all thanks to you, the amazing community who’ve engaged and shared it within your circles. Truthfully, I thought it was just friends and colleagues enjoying it, but was thrilled when someone stopped me after the Harry Styles concert, excitedly introducing themselves in their ‘sales fairy dress’.

As this small but mighty community has grown, so have the requests and my once manageable request function has begun to well and truly overflow.

So, I’m being proactive, all while addressing the clear pain point of IG stories lasting only 24 hours. So, here it is, my newsletter - a permanent home for all your requests, a place for me to share my top picks, my latest wardrobe additions, and curated selections inspired by my most common requests.

I hope you’ll find it valuable (and please bear with me as I figure out how to use Substack). Your encouragement and support has meant the world to me, and I’m endlessly grateful for the opportunities that have arisen as a result of your encouragement.

Maddie aka Sales Fairy X